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There are no Heroes: Femi Sowoolu

Femi Sowoolu is a big name in Radio Broadcasting. He has been in Radio since 1977. He was one of the early presenters at OGBC in those good old days and he has gone on to work with practically all the top notch radio stations. 

He is one of the very best in the business. He is the guy behind the new radio station rocking Ibadan airwaves called Jamz 100.1 FM. 

Arguably one of Nigeria’s most resourceful, sure-voiced and engaging broadcasters, Sowoolu puts his entire professional career into focus – from his early days as a young announcer, through the stages of advertising, production, television, reality game shows, writing for media, journalism and management. 

“Sometimes the smallest person in any environment may happen to be the most important.” - Culled from THERE ARE NO HEROES by Femi Sowoolu.

Femi Sowoolu has just written a book every broadcaster should read and own. It's called There are no Heroes. It is an autobiographical account of how to be the best in broadcasting. In the book, the author attempts to provide a pathway for up and coming youngsters who are determined to embark on a professional media career, particularly one in broadcasting. More than just a resource book, There Are No Heroes could become a credible, reliable companion for the young broadcaster with great ambitions to become the best at what he, or she, does.
“Do please grab a copy of 'There are no Heroes' - Femi Sowoolu’s book on Broadcasting for broadcasters. To me its a book that every progressive Nigerian especially the youth needs to read ... There are no Heroes in most fields, if you strive you will achieve - our Heroes are from years past and very few abound nowadays ... Look towards God and no man because we all fallible ... That book is worth hundreds of thousands of Naira but HE sells it cheap, so go cop yours. My full review would come in a bit, when you read please enlighten others. We need a total reorientation of our minds and behaviors if this country has to move forward. God save Nigeria and Nigerians.”
~ Gochu Enwereji, Wazobia TV.
Grab your copy from Sunshine Bookseller

ABOUT THE AUTHOR


Femi Sowoolu is a broadcaster, journalist, public commentator, scriptwriter, social media activist, author, raconteur, media consultant, voice-over artist, programmes designer and producer.

He worked with the Ogun State Broadcasting Corporation. He then joined Grant Advertising, Nigeria, a leading Nigerian advertising agency and member of the McCann Ericsson Worldwide Group, and left to set up FM Productions.

Submitting again to the lure of the radio environment he joined Rhythm 93.7 upon inception, guiding the station to an enviable number one position on the ratings. In the years since, he has been Director of Radio Services at Radio Continental, the radio arm of Continental Broadcasting Services, also employing his clout and experience to bring the station to leading position in the Nigerian broadcast environment. He was
General Manager of Smooth 98.1 FM, further also leading that station to greater prominence in the Nigerian broadcast space.

Femi has consulted for City 105.l FM, Lagos, Space FM, Ibadan and Wave FM, Port Harcourt (formerly radio PHFM), which he guided through a process of successful rebranding to prominence, and is also currently involved in setting up a number of other radio stations across Nigeria.

Femi also served as Chairman, Media and Publicity Committee of the Senator Ibikunle Amosun Campaign Organisation in the months leading up to the 2015 Ogun State Gubernatorial election. He is currently the Managing Director and Chief Executive Officer at JAMZ100.1FM, based in the city of Ibadan, Oyo State.

To many he has guided, Femi is regarded as the ideal example of leadership excellence.


Grab a copy from Sunshine Bookseller

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